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Showing 253–264 of 831
This study investigates the influence of advertising on the awareness, preference, and demand for carbonated soft drinks among undergraduates, focusing on Babcock University students. Despite growing health concern...
The study investigated youth perception and attitude towards voting, the impact of social media on voting behaviour, motivating factors for voting, and gender differences in youth participation in the 2023 general...
The survival and consequent perpetuation of a corporate organisation’s business activities within a given community and its environs depend in part on how the organisation relates to its host community. Engagement...
This study addressed a research gap in the analysis of rhetorical strategies employed in Nigerian newspaper editorials on kidnapping, a pressing socio-political issue. The primary objectives were to identify and ex...
This study evaluates the strategies and methods used by indigenous language media in achieving language decolonisation using a monolingual radio station in Ile-Ife, Osun State, Nigeria. The study adopted Diglossia...
This study investigates the influence of Gravity 88.1FM, a community radio station, on community development in Igboho, Oyo State, Nigeria. Radio, as an affordable and widely accessible medium, has been instrumenta...
The communication process is the perfect guide toward achieving effective communication. The Components of the communication process are as important as the word communication itself, because they further help to u...
This study explores online anonymity and the perceived credibility of online contents with a focus on the challenges and opportunities particularly in this digital communication era. The paper is anchored on Source...
This study investigates how corporate organisations, particularly the Ibadan Electricity Distribution Company (IBEDC), utilize apologia strategies to manage public perception. Guided by Benoit’s Image Repair Theory...
The desire to undergo and actually patronise cosmetic surgery practices is mostly driven by the pressure to look a certain way and obtain an ideal body deemed acceptable by society as it is seen on social media pla...
The continued existence and growth of sexual violence which affects females has become a great menace as it doesn’t discriminate against religion, race, age, or gender. Its growth is backed up by a culture of silen...
Social media has transformed communication and interpersonal relationships, yet its impact on marital stability remains a growing concern. In Nigeria, the increasing rate of divorce has been linked to various facto...